Posted by: garispang | July 11, 2009

Does Article Marketing Really Work? Are You Achieving the Best in Article Marketing?

article_marketingOne of the easiest ways to get traffic to your website and to promote your business is by Article Marketing. It is not the fastest, but it is easy and doesn’t cost very much. In fact, article marketing can be free most of the time.

Article Marketing is the process of distributing your articles all across the Web. Internet users are all interested in one thing – information. Use this to promote your business by creating high-quality articles and allowing others to reprint them for you.

All you have to do is write articles that pertain to your product or service using keyword rich content, and submit them to popular eZines that cover the topics you write about. You can also submit your articles to article directories where eZine publishers and readers are looking for the information you provide.

If you do not have the ability or desire to write your own articles, you can hire a ghost writer and put your name on the articles. You may need to try a few different writers before finding one that is a good fit for your needs. Once you find a ghost writer you want to work with, the benefits will be the same as if you wrote the articles yourself.

Writing and Submitting Articles Will:

Establish you as an expert in your field. If your articles are considered worth sharing, eZine publishers will republish your articles.

Help build your list. Your articles should contain your resource box. The resource box will include brief information about you and your business along with an URL. If readers like your article, they will click on the link in your resource box.

Provide backlinks. When publishers, bloggers and web masters republish your article, the link to your site will remain intact and this will help increase your rankings. Google and other search engines consider one way links better than reciprocal links.

Create viral marketing. Your articles will be spread over the Internet without any additional effort on your part.

Not only will articles bring targeted traffic to your site, but they will also help build backlinks which will increase your page rank. This will bring additional targeted traffic to your site. And the result is a bigger list, more members, more sales or more of whatever you are trying to accomplish.

Article Marketing is a source of free lifetime advertising. The articles remain on the Internet and will continue to bring traffic for years to come.

Article marketing is at the moment the most commonly used way of marketing products and services in the internet.

 As an entrepreneur, I’ve come to recognize that within article marketing, it can be very easy to fall into the trap of making it all about me.

While there has been a great opportunity for creative content writers to pursue their careers in the arena of article marketing and the opportunities seem easy to come by, the buyers have started to get very particular on the research and submission of quality writing.

This does not really make it an avenue that fits for every person. You have got to realize that the industry is very competitive and a lot of people are joining it in big numbers. The intense competition in the industry has made it so only the fittest are actually set to survive.

Most companies and individuals employing internet marketing campaigns are finding it necessary to have blogs where they post articles on a regular basis. Optimized articles are meant to get their sites ranked higher up in the search engines search results.

For you to achieve the best in article marketing, the kind of content that you write for your blog has to have a sort of convincing power, so that the readership will find it suitable to use for whichever purpose they had.

One thing that you have got to realize is that the internet has come to replace the academic libraries when it comes to finding content for virtually all subjects. The article writer must be well aware that he or she will double up as a researcher and educator as well.

That actually means that the kind of research that he or she will undertake, though aimed at marketing the company’s products, will also be more relevant to the users in a big way, causing them to want to take plenty of time reading about the company.

The ultimate aim is to get people to see that you are willing to give them something of value for free, in turn causing them to want to get to know you, and whatever you are marketing, more.

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